Ideas & Insights
Cannes Lions 2025: How Can You Build a Big Brand from Lots of Littles?
Advertising has entered a new era – but not just an era of artificial intelligence, data-backed strategy, or user-generated content – it’s[...]
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The three most sought-after sustainability certifications for modern businesses
Darian Kovacs, Partner at Jelly Digital Marketing & PR, makes a compelling case for a trio of programs that will drive both business growth and a[...]
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The Globe and Mail and Rolex present a tribute to the ocean
The Globe and Mail hosted Lens on the Water: A Tribute to the Wonders of the Ocean at Toronto’s Four Seasons Centre on June 24th, an inspiring[...]
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From Insight to Impact: How Two Canadian Young Lions Won Bronze at Cannes
With a bold idea and 24 hours on the clock, two rising creatives from Montreal turned a global brief into a podium finish Young Lions teammates[...]
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Design in Motion: How Two Canadian Young Lions Captured Gold at Cannes
Winning the ultimate prize at the global Young Lions competition in Cannes, Zoë Boudreau and Jesse Shaw of Rethink brought home Gold in the Design[...]
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News Beach: How Journalism Showed up at Cannes Lions 2025
This year, the Croisette should have been rebranded to News Beach It’s one of the many signs of news media’s significant and growing presence[...]
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Cannes Lions 2025: Creativity, Leadership & What’s Next
As President of CMDC and a member of the Canadian Cannes Lions Advisory Board, Shannon Lewis has spent over a decade at the festival, watching it[...]
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Creativity in the Making: Shaping Tomorrow with 2025 Jury Presidents
In this concluding session for Cannes Lions 2025, four jury presidents were given the stage to reflect on their personal journeys and share their[...]
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Cannes Lions 2025: Science + Magic: Where Data Meets Creativity
In advertising, it’s easy to separate data and creativity But to achieve great creative work, we need to combine both perspectives And that’s[...]
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Cannes Lion 2025: Get Sh*t Done: an AI-powered creative session
At the Cannes Lions Festival of Creativity, many sessions discussed AI, but this one showed it in action In Get Sht Done Live: Where Humans and AI[...]
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