Elevate your brand with our digital reach.
Connect with Canadians where they make decisions, using our data-driven solutions.
As one of the leading news sources in Canada, we’ve built a premium environment that consumers trust. That’s why we’re the essential connection to Canada’s most influential — through the Globe’s data-rich precision targeting capabilities and Globe Alliance, our premium digital network of the world’s best news, business and lifestyle sites.
Tap into the power of Globe Alliance.
Connect your brand to influential Canadian audiences across Globe Alliance and gain access to 20.5 million Canadians (62% reach) across our premium network of the world’s best news, business and lifestyle sites.
Filter by channel or click on a publisher to explore the audience numbers and opportunities with our partners.
Source: Comscore Media Metrix Multi-Platform, Desktop and Mobile, Jan-Mar 2024 (Q1) Average
Globe Alliance reaches 2 in 3 business decision makers
66%
reach of business decision-makers across Globe Alliance sites
Source: Comscore Plan Metrix Multi-Platform, September 2023, A18+
73%
reach of C-suite executives across Globe Alliance sites
Source: Comscore Plan Metrix Multi-Platform, September 2023, A18+
64%
reach of small business owners across Globe Alliance sites
Source: Comscore Plan Metrix Multi-Platform, September 2023, A18+
Targeting and insights
fuelled by trust.
As one of Canada’s most relied-upon news sources, we’ve built deep trust with our audience. This gives us access to extensive and credible 1st party data, which in turn provides insights for excellent marketing solutions. Plus, we enhance engagement with our world-class content using award-winning intelligence-driven analytics.
The #1 Canadian national newspaper site
GLOBE DIGITAL
The Globe and Mail reaches close to 7 million Canadians online (20% reach)
Source: Comscore Media Metrix Multi-Platform, Jul-Sep 2023 (Q3) Average
Sponsorships designed to deliver your goals.
Expand your reach with targeted creative experience and curated placements built to deliver impact.
Own The Day Sponsorship
A powerful way to connect with valuable, highly engaged audiences across The Globe’s editorial digital ecosystem and our Globe Alliance digital network. Choose from four turnkey packages, each with a specific focus to help you achieve your goals.
- Reach: Deliver your message to the largest possible audience
- Impact: Build awareness and engagement with a highly creative experience
- Response: Capture the attention of consumers to drive your campaign performance
- Audience: Directly connect with your highest value consumers
Own The Persona
A curated package of guaranteed premium impressions targeted to an audience and contextual theme across Globe Alliance.
- Harness the power of data: We parse thousands of audience and contextual data segments to pair behavioural and contextual interest segments with the latest trending topics
- Eye-catching and engaging creative: Including 970×250, 300×600, 728×90 and 300×250 formats
- Post-campaign insights: Audience, behavioural, demographic and content affinity data generated by your campaign
Newsletters
Exclusively align with 20+ News, Business and Lifestyle Globe editorial newsletters and reach consumers at key times in their day.
