The Travel Bug
Reach the travellers steering the conversation
Canadian travellers look to The Globe for vital insights on turning their dreams of a getaway into reality. Join us in helping them navigate the road ahead.
Reach 3.5M travel intenders
with The Globe
GLOBE PRINT AND DIGITAL READERS
68%
more likely to take ski vacations
Source: Vividata SCC Fall 2023, National, A18+, Globe Print/Digital Weekly
30%
more likely to have taken a family vacation with children/past 12 months
Source: Vividata SCC Fall 2023, National, A18+, Globe Print/Digital Weekly
15%
more likely to have taken 3-5 vacations within Canada/past 12 months
Source: Vividata SCC Fall 2023, National, A18+, Globe Print/Digital Weekly
Turnkey marketing opportunities that matter.
Gain targeted access to your ideal audiences with The Globe’s engaging editorial and advertorial features, series, and reports.
We provide a range of formats to reach and exceed your objectives with, flexible pricing options, contextual alignment and world-class editorials.
Upcoming Travel opportunities
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Case Study
Bringing Alberta home
Globe Content Studio partnered with local Albertan artists to create works exploring the province’s beauty. The result was a campaign of diverse voices that brought Alberta directly to people’s homes. The Art of Winter campaign delivered over ninety-thousand social engagements and overachieved on page view commitment by 245%.