Globe Media Group is a media and marketing company that empowers advertisers with solutions and content to influence ambitious Canadians.
Be where important conversations have impact
ACCESS 22+ MILLION CANADIANS ACROSS OUR PLATFORMS 1
#1 reach to business decision makers
Our audience is responsible for over $82+ billion of purchase influence 2
#1 reach to high-income households
We are 36% more likely to attract affluent Canadians with an HHI of $200k+ 2
#1 reach to high net-worth Canadians
Our audience has over $872 billion in investable assets 2
1. Source: Overall monthly reach figure derived from internal calculations to factor-out duplication. Population is based on Vividata Spring 2024, Adults 18+
Print: Vividata Spring 2024 Monthly Reach/Frequency; Digital: Comscore Media Metrix Multi-Platform, Jan-Mar 2024 (Q1) Average, Adults 18+
2. Vividata SCC Spring 2024, A18+, Globe weekly print/digital readers
Influence built on trust.
TRUST MATTERS
The Globe and Mail is uniquely influential across social, business and political life. It’s why we are an essential resource for engaged Canadians at a time when quality journalism is needed more than ever.
This is Secret Canada.
Explore the investigative series and data.
Influence when and
where it matters.
THE LEADERS OF TODAY
AND TOMORROW
87%
traffic increase when there is a major event politically, financially or culturally
Source: Globe Internal data, Average daily lift for the the top 10 days, Aug 2023 – July 2024.
91%
of subscribers agree that The Globe and Mail is a trustworthy source of information
Source: Globe/Ipsos research study, 2022,
% of Globe and Mail subscribers
30%
more likely to attract Under-45s with a HHI of $200k+
Source: Vividata SCC Spring 2024, A18+, Globe weekly print/digital readers
Connect to your audience and reach more ambitious Canadians.
Explore our creative, data, and reach capabilities
Globe Content Studio
Globe Content Studio elevates brands and engages audiences with journalistic storytelling, delivering bespoke sponsorship programs made to drive impact and help you reach your goals.
Data Intelligence
Our data intelligence engine takes exclusive data on ambitious Canadians and turns it into actionable insights so you can expand your reach with confidence.
Globe Alliance
Connect with millions of influential Canadians through Globe Alliance, our digital network of the top news, business, and lifestyle sites.
