The Travel Bug
Reach the travellers steering the conversation
Canadian travellers look to The Globe for vital insights on turning their dreams of a getaway into reality. Join us in helping them navigate the road ahead.
Reach 3.5M travel intenders
with The Globe
GLOBE PRINT AND DIGITAL READERS
71%
more likely to take ski vacations
Source: Vividata SCC Spring 2024, National, A18+, Globe Print/Digital Weekly
34%
more likely to have taken a family vacation with children/past 12 months
Source: Vividata SCC Spring 2024, National, A18+, Globe Print/Digital Weekly
30%
more likely to stay in luxury hotels
Source: Vividata SCC Spring 2024, National, A18+, Globe Print/Digital Weekly
Turnkey marketing opportunities that matter.
Gain targeted access to your ideal audiences with The Globe’s engaging editorial and advertorial features, series, and reports.
We provide a range of formats to reach and exceed your objectives with, flexible pricing options, contextual alignment and world-class editorials.
Upcoming Travel opportunities
EUROPE 2025
NationalThis special report will highlight the best of European travel. It’s a unique opportunity for advertisers to also spotlight their destination in an engaging content environment.
Tuesday, March 4
April 2, 2025
April 9, 2025
Ontario Arts and Culture
MetroThis report is a great way for advertisers to reach the Globe’s audiences with messages about their latest cultural offerings.
Wednesday, March 5
March 21, 2025
April 11, 2025
Cruises
NationalThese Cruise features will shine a spotlight on unique offerings and interesting trends in the world of cruising.
Wednesday, March 19
April 9, 2025
April 16, 2025
KEEP IT CANADIAN
NationalMade in Canada will look at the advantages of buying and travelling locally, from strengthening communities to boosting the Canadian economy.
Friday, March 14
April 11, 2025
April 19, 2025
Travel Trends
NationalA special feature which will highlight the latest trends influencing travel decisions, inspiring Canadians to explore with confidence
Friday, March 7
April 18, 2025
April 26, 2025
Case Study
Bringing Alberta home
Globe Content Studio partnered with local Albertan artists to create works exploring the province’s beauty. The result was a campaign of diverse voices that brought Alberta directly to people’s homes. The Art of Winter campaign delivered over ninety-thousand social engagements and overachieved on page view commitment by 245%.
