Ideas & Insights

Cannes Lions 2025: AI and the Future of Creativity
How Infinite Intelligence Could Shape an Even More Human Creative Future What does AI mean for advertising Will it replace us, raise the bar,[...]
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Cannes Lions 2025: Rewrite Marketing’s Future: The CMO’s Blueprint for a Better World
As climate change accelerates, brands must do more than just sell – they need to lead Today’s marketers have the power to drive meaningful[...]
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Cannes Lions 2025: Marketing Real-Time Truths That Move Culture
How to Create Standout Advertising that Resonates with Consumers Kicking off his session “Marketing That Happens: Real-Time Truths That Move[...]
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Canada Shines at the 2025 Cannes Lions Young Lions Competitions
It’s official – Canada’s rising creative stars are bringing hardware home from Cannes! After a fierce and intense competition, the Cannes[...]
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Cannes Lions 2025: Day 4 Wrap-Up – People Don’t Want Data
It’s Day 4 of Cannes, and the push for more human, creative work isn’t slowing down If anything, it’s picking up steam I sense a pushback[...]
Read Article »Cannes Lions 2025: How to Give Your Brand the X Factor
Increasing Growth by Integrating Brand and Performance Marketing In today’s marketing world, there’s a distinct and recurring tension between[...]
Read Article »Cannes Lions 2025: Day 3 Wrap-Up – A Love Letter to Creativity
On day three of Cannes Lions, the focus shifted from AI to marketing that proves creativity still moves people – and the world In a lunchtime[...]
Read Article »Cannes Lions 2025: Day 2 Wrap-Up – A Cannes of Reckoning
Day two at the Cannes Lions Festival of Creativity and the focus on AI continued with the conversations gaining even more depth and dimension As[...]
Read Article »Cannes Lions 2025: Day 1 Wrap-Up – Human after All
The Cannes Lions International Festival of Creativity is the heartland of global thought leaders and changemakers Globe Media Group is there covering[...]
Read Article »Inside the education decisions of Canadian parents: a look at Globe reader trends
Canada is among the most educated countries in the world According to the 2021 census, 572% of Canadians have completed a post-secondary certificate,[...]
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