Marcin Zerek, The Globe and Mail

Marcin is a seasoned marketing professional with a proven track record in Brand, B2B, and B2C marketing, sponsorships, and communications. As the Head of Trade Marketing at The Globe and Mail, he leads brand, marketing, communications, and trade events for Globe Media Group, the advertising arm of The Globe. His strategic and creative thinking have been instrumental in driving successful brand campaigns, re-positioning efforts, platform development, product launches, events, and corporate strategies.Prior to joining The Globe, Marcin spent 12 years at Rogers, where he held various roles spanning communications, sponsorships, and brand marketing across multiple lines of business. Passionate about making a positive impact, Marcin has championed community initiatives and spearheaded the development of CSR platforms at Fido and Rogers Sports & Media. His commitment to social responsibility has led to impactful partnerships and programs that have benefited local communities.Marcin is also dedicated to fostering creativity and innovation in the marketing industry. At The Globe, he leads the representation of the Cannes Lions International Festival of Creativity in Canada, driving strategic initiatives that support the growth and recognition of Canadian talent and creativity.With a strong blend of strategic vision, creative expertise, and a passion for driving positive change, Marcin continues to make significant contributions to the marketing landscape, both within The Globe and beyond.